Templates are available for email, which can be used with a drag-and-drop editor. Users can upload and store existing images and manage distribution lists created in The Raiser’s Edge. Dashboard metrics let users see how online fundraising and email marketing initiatives are performing through statistics such as conversion rates and average donations. Users can also compare two or more forms or emails to determine which performed better
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BLACKBAUD ONLINE EXPRESS RELEASED
Blackbaud has released Blackbaud Online Express, a cloud-based tool for organizations using The Raiser’s Edge, the company's fundraising application. The system features can be integrated with The Raiser’s Edge and works with website management tools such as Drupai and Joomla. Users can create donation forms based on pre-designed mobile-friendly templates, and then copy and paste the automatically-generated HTML code into their existing website.