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AVALARA, ROCKTON CONNECT Featured

Mark Rockwell, Rockton SoftwareAvalara has certified a connection to Rockton Connect, an accounting application built on Dynamics CRM. Built by Rockton Software, Connect is designed for the QuickBooks-level financial software user. The certification from sales-and-use tax vendor Avalara means those who use the Rockton product can utilize Avalara's cloud-based software engine to perform sales tax calculations.

They will also have the ability to perform tax return preparation, filing and remittance services. Rockton is owned by Mark Rockwell. I am aware of one other Dynamics CRM-based accounting product and there are probably more. The other is from Gravity Software, founded by industry veteran John Silvani. This becomes very interesting with Microsoft's plans for Project Madeira which will embed accounting functionality inside Office 363 and the read is that this is an application designed to fit within the QuickBooks Online approach. It's a different architectural approach, but it looks like the audience is the same.

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