Estimated reading time: 1 minute, 13 seconds

SAGE'S PLAN FOR INTACCT CHANNEL? Featured

Taylor Macdonald, Sage IntacctIf Sage plans to use Intacct to fill the gap between Sage Live and X3, what are its plans for the existing channels? I am refraining from asking the company this since next week executives should be attending the Sage Intacct Advantage conference and will be more likely available to answer this.

Under VP Taylor Macdonald, Intacct has pursued a strategy of limiting the size of the channel to under 100. (Last I checked, I think it was in the 80s.) But the kind of positioning I thought I picked up from Sage CEO Stephen Kelly, when he talked about filling the product line gap via acquisition, and the purchase of Intacct soon after that, leads me to believe that the company cannot keep the Intacct channel that small if it is a strategic product. The question is also the extent to which Sage VARs will be recruited to handle the cloud-based product. A small channel where it is easy to have a relationship with vendors—which I would call "the-good-old-days model"—is very appealing. But given the demands of Sage investors for revenue growth from the cloud, I cannot see how that limited a channel remains viable. Clearly, the old days of enlisting thousands of resellers for mid-market products is not coming back. But thinking about the composition of the Top 100 VARS, Intacct either needs more VARS, much larger VARs or both, at least if Sage is looking to replace existing desktop revenue with cloud revenue.

Read 1938 times
Rate this item
(0 votes)

Visit other PMG Sites:

PMG360 is committed to protecting the privacy of the personal data we collect from our subscribers/agents/customers/exhibitors and sponsors. On May 25th, the European's GDPR policy will be enforced. Nothing is changing about your current settings or how your information is processed, however, we have made a few changes. We have updated our Privacy Policy and Cookie Policy to make it easier for you to understand what information we collect, how and why we collect it.