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SAP NA GETS MIDMARKET LEADER Featured

Petraitis Greg 1

Greg Petraetis has become head of the Mid-Market and Partner Ecosystem for SAP North America. The company said the SMB market represents more than 80 percent of its customers on the market. So we are probably going to see the software company make another run at building a channel on this continent.

 

According to the announcement, “He will lead efforts to drive growth in this business through SAP North America channel partners.” Well, that has not really stopped but changes in SAP management tend to take a toll on progress below the Tier One market. Two year ago, SAP courted me heavily and provided time for interviews with leaders in the SMB market, who were soon off to other positions. Petraetis, who has been with SAP since 2014, actually assumed his new job in February, according to his LinkedIn profile. Previously he was COO of the same group he now leads, a position he held from January 2017 through January 2019. He was with Business Objects from 2003 through 2008. That company was purchased by SAP in 2007.

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