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AQB CHANGES TO FOURLANE Featured

Marjorie Adams, FourlaneIntuit reseller AQB has changed its name to Fourlane. The Austin, Texas, based company said it made the move to eliminate any brand confusion by removing the QB initials from its name. “While offering QuickBooks consulting is still a large part of our business, establishing our new, independent name allows us to better distinguish ourselves and our services," CEO Marjorie Adams said in a prepared statement.

Last fall, AQB was named Intuit's Premier Reseller of the Year, the fourth time it earned that honor. Fourlane carries the entire line of QuickBooks packages, QuickBooks POS, QuickBase, Intuit Payroll and Field Service Management. As AQB, the VAR was No. 96 on last year's Top 100 VAR list with $4.3 million in revenue. I don't know if Fourlane is the largest reseller carrying only Intuit products, but it's the largest that has made itself known to me. It also offers bookkeeping and CFO Services.

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