MICROSOFT SEEKING MASTER VARS

Craig MaurerMicrosoft is continuing to look for a way to keep smaller resellers involved in selling Dynamics while at the same time talking about how it will cut non-producers and is introducing, or at least testing, a Master VAR plan. "September 1 marks the date when Microsoft plans to launch a pilot of a "Master VAR" program for Dynamics partners," says an email from Craig Maurer, president of S2 Technologies, which is soliciting other dealers in partnership with the Katalys Group.

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