FRAHMANN DEFENDS SAGE REBRANDING

Dennis FrahmannSage's plan to rebrand its software line is a hot topic, particularly after Steve Blythe, who heads the company's largest reseller, gave the way it's being done thumbs down. In a post on the Sage North America website this week, Dennis Frahmann, corporate marketing EVP, defended the company's plan, particularly the use of numbers in product names, the way Sage does them in Europe and England. Read more...

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