SAGE'S COMMUNICATION SILOS

Steve Kelly, SageSage CEO Steve Kelly has been keeping up a blog on his company's site. And that's something that is hard for executives to do with regularity. But it's not available on the North American site. In April, Sage named Antoine Henry as global VP of product marketing, announcing it only in French. Sage talks of ending its country-by-country operation. PR has not been touched. And there often does not seem to be an effort to create publicity for the company and its products. Asked about the X3 sales conference recently in Istanbul, a Turkey,a PR person replied there was no news. There's no "but we can arrange an interview, now, at Summit," about those topics.

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