FISHBOWL PUSHING UP MARKET?
Fishbowl Inventory is positioning the company’s inventory control application in what looks like a conscious effort to push a bit up-market suggesting that it is being pulled up market by its users. Noting its product’s widespread use with QuickBooks, the company this week issued a press release stating “But many people don’t realize Fishbowl Inventory is growing in popularity as a standalone asset tracking solution among divisions and departments of large organizations.”
The release continues the software can provide asset tracking for departments and divisions of any size given its ability to track an unlimited number of assets. The announcement also stressed the product’s relatively inexpensive cost as usually fitting “within the discretionary spending budgets of most divisions and departments.”
