Those products focused on manipulating data to change scenarios. View produces key performance indicators and reports based on the financial data. It's obviously no accident that the Sage View press release quotes CPA Geni Whitehouse, now working at Brotemarkle, Davis & Co., about the need for such software. "Since early 2000, I have been on a quest to find a tool that would facilitate the kind of meaningful dialogue my clients crave. I needed a way to bring financial information to life, to make it relevant," she stated. Whitehouse, with Sage from 2004 through 2007, spent her time promoting the analytical package Sage inherited with its acquisition of Accpac. That category just never took off.
SAGE INTROS ANALYSIS TOOL Featured
Sage has rolled out Sage View, which draws financial information from accounting software. It draws data from about any package into all of Sage packages and, what a minute, we've been here before haven't we? The issue is whether the target audience of accountants will use analytical software to serve clients any more than they did in the early 2000s. The last time I wrote about this, in 2009, I noted Thomson's lack of success with Financial Analysis CS module and the death of the CCH Profit Driver, built on the same tool uses it the Sage CFO package.
