He served as VP of worldwide sales for Oracle Retail and earlier held the title of VP of EMEA and APAC Sales. Lord's hiring follows other new executives in the EMEA region: Steve Towe, EMEA leader; Richard Willis, VP of solutions management EMEA; and Debbie Whitmore, people leader EMEA. The moves follow the company's October purchase of BT Expedite, which had been the exclusive Aptos reseller in Europe.