Estimated reading time: 0 minutes, 40 seconds


Faye Business Systems Group, a mid-market reseller and developer, has released Conversica Integration for Sugar. Conversica provides lead automation software and utilizes what it says are a suite of Intelligent Virtual Assistants for acquiring customers. 

The integration with Sugar CRM means sales teams can find “sales-ready leads faster in the buyer’s journey by taking advantage of the seamless exchange of information,” according to FBSG’s announcement. With the link, users can monitor the Conversica assistant’s performance from within Sugar, handover leads to Conversica for processing, display Conversica fields under leads and contacts, conversations history and dashboards in Sugar. Users can also transfer Conversica conversations to a contact in Sugar once a lead is converted In September, Conversica raised $20 million Series D funding in a round led by Hollyport Capital.

Read 217 times
Rate this item
(0 votes)

Visit other PMG Sites:

click me
PMG360 is committed to protecting the privacy of the personal data we collect from our subscribers/agents/customers/exhibitors and sponsors. On May 25th, the European's GDPR policy will be enforced. Nothing is changing about your current settings or how your information is processed, however, we have made a few changes. We have updated our Privacy Policy and Cookie Policy to make it easier for you to understand what information we collect, how and why we collect it.