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ROTH CONSULTS FOR SBS GROUP Featured

Jeff Roth, J AdvisorsJeff Roth, recently departed as CEO of SWK Technologies, has become an executive consultant for SBS Group. Both reselling organizations are headquartered in New Jersey. Roth has also begun an organization called J Advisors. "Jim Bowman [SBS CEO] needed some executive depth at SBS and I'm there about 50 percent of my time," Roth says. Roth continues that he "is on the executive team and there as a consultant with many projects and goals ahead of me" as part of what he calls "a great organization.

The rest of his time will be spent supporting and consulting with resellers and ISVs through J Advisors. Roth was with Livingston, N.J.-based SWK from March 2002 until last week when his resignation was announced by Mark Meller, chairman of SilverSun Technologies, the public company that owns SWK. Meller is assuming Roth's duties permanently. Both SWK and SBS have grown rapidly over the last few years. SBS was No. 12 on Bob Scott's Top 100 VARs for 2016 with $40.4 million in revenue; SWK, No. 21 with $28 million. Both resellers carry Acumatica. SWK is a historical Sage reseller that also markets NetSuite. SBS is a Dynamics reseller, which in addition handles Unanet.

 

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