INTUIT TO RESELL SALESFORCE CRM

Intuit logoIt was a major announcement today – Intuit will resell Salesforce CRM, an application that will synchronize customer data with QuickBooks and QuickBooks Online.  But how much of the QuickBooks market recognizes the Salesforce name and is comfortable with the terms CRM and customer relationship management? I assume there’s a continuum here on which the recognition falls off as the target businesses get smaller. Read more...

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