Julie Lubetkin has joined sales vendor Avalara as VP of marketing, channels and partnership. Lubetkin, who was hired in August, held a position with the same title at Bill.com from 2013 through 2016. Lubetkin originally came into the tax and accounting space as marketing director for the former PayCycle, an early entry into on-line payroll applications. After that company was purchased by Intuit,  she was a marketing director from 2009 through 2013. At Bill.com, she led the accounting professional program.