In fact, most of the senior executive staff from Sage North American will be in the RV at some point. However, the tour will be divided into several legs, so no one is going to be ready to sing Bob Seger's "Turn the Page." Also, the vehicle stops every night to let passengers stay at a hotel. "We won't be camping out," says Smith. The tour starts in Charlotte, N.C., on July 10, jumps to Boston, then back down to New York City, with stops on the way to Atlanta and then heads west through some big jumps in the midlands to Reno, Nev., and winding up in the Sage North America homeland in Irvine, Calif., on Aug. 28. It would be a good way to educate the execs, all senior-level people in the U.S. could required to study French and by the end of the time cooped up in an RV, they’d be ready to discuss company events with CEO Guy Berruyer and North American CEO Pascal Houillon in the Gallic language. The website for this is www.sagelovesourcustomers.com The promo literature says "We’re hoping to lead by example by shopping locally, supporting businesses in the communities we serve, eating at our customers’ restaurants, buying gas from their gas stations, and shopping at customer establishments.
Estimated reading time: 1 minute, 22 seconds
SAGE EXECS TO HIT ROAD
Road trip! Sage executives will take to the road later this summer. The announcement is at the end of a YouTube video labeled “Sage Says Thank You to Small and Medium Sized Businesses “ “Many Sage executives will be traveling across the country in an RV later this summer,” according to Brad Smith, the EVP of customer experience.
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