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XERO HAVING IMPACT IN BIG FIRMS?

Rod Drury, XeroOnline accounting software vendor Xero says it has a foothold in the Top 100 American accounting firms. In a slide in presentation about its results for the year ended March 31, the company said it that "Over 10 of top 100 accounting firms in process of moving clients to Xero." However, the company is not ready to name names. The only member of this group publicly identified so far is San Ramon, Calif.-based Armanino.
In April, Armanino said that it was picking up Xero to provide outsourced accounting services to small business clients. "No, we haven't named anyone else but we  are making good progress getting a foot hold in key firms," CEO Rod Drury said in email interview. The investor slide presentation by the New Zealand-based vendor said the accountant channel in the U.S. has experienced 50-percent growth this year and that first-year growth exceeds other countries both in terms of users and its partners. Xero said it is building an accountant channel in California and that it has more than 430 active partners and more than 2,200 accounting professionals have completed Xero events. However, as of March 31, Xero has only 11,000 customers in the U.S., and a less-than 1 percent share of the market. Its goal is 360,000 customers and a 1 percent share, although the slide does not cite a time table for achieving that. Its over-all goal is 1 million customers worldwide
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