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SAGE WANTS TO BE COOL Featured

Santiago Solanas, SageSage's description for what it wants it in a new chief marketing officer has some interesting phrases. According to the job posting on the company's website, the person Sage hopes to replace departing Santiago Solanas is supposed to "Transform Sage's brand position so it is positioned as "cool" and innovative and seen as a thought leader in its target geographies".

It also says that the goal is "To create a strong and highly efficient digital demand engine, built on the bedrock of a leading edge website and e-commerce engine". I take it all of that is in the future and that Sage is not known for either its website or its e-commerce engine. In line with public statements, the candidate will target its segments worldwide so that there is a "consolidated value proposition towards 3 anchor cloud products of Sage One, Live and X3". The job basics? Sage wants someone with five years at the management level and a "Global leader who has experience living and working outside country of origin". Sage also wants a "digital rockstar" which is an interesting.

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