Since the world is moving so rapidly to mobile, I think there's a German phrase that up sums the pronouncements. When translated into English, it means something like "Up yours, Microsoft." Or to quote Vishal Sikka, SAP's chief technology officer and executive board member: "There is a tendency for some in the industry to build these gigantic vertically integrated stacks. We believe in an ecosystem of the best." SAP and other applications will be ported, certified and optimized on Sybase data management servers. Co-CEO Bill McDermott said the company would transform industries such as banking retail through mobile banking and mobile ecommerce and also described the technology habits of countries like China and Japan. "They’ve skipped the desktop altogether. In fact, mobile is the new desktop." When the platform is finished, McDermott promised that SAP "would be the only company that could deliver its business applications anywhere on any device." While the official press release talked about porting, the other co-CEO Jim Hagemann Snabe described allowing the technology as allowing mobile applications to access SAP apps. The executives also talked about the importance of an open development platform in generating more applications.