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INTUIT BURIES QBES RESULTS Featured

IntuitHowever well QuickBooks Enterprise Solutions continues to do, we apparently won’t know. Intuit has lumped QBES results with the rest of the QuickBooks numbers for the first time with its release this week of results for the fourth quarter ended July 31. It’s been clear that Intuit does not want to talk about QBES, probably because it is not the kind of high-volume product that the company puts emphasis on, particularly on the PR front. In the last report, for the April quarter, QBES reached 100,000 active subscribers, those on a support plan. That was up 17.9 percent from the prior year and the growth has been strong.

But if Intuit was not going to talk about crossing the 100K mark, it should have been clear it never is going to talk about QBES. That message had delivered over the last few years by the lack of any press releases about the product and the failure of Intuit to develop the products needed to flesh out functionality further upstream. The official response from Intuit was that "QBES is still an important and strategic product for us, and its customers are important to Intuit." Okay, prove it. Scale probably drives other major decision we’ve seen, such as dropping the troubled Intuit Online Practice Management this year after less than one year on the market and more than three years in development. The PM product was one of the few big flops we’ve seen from Intuit, which probably recognized quickly that the accountants who by significant numbers of QB units would not do the same with PM as small firms generally use time and billing, if anything, and not PM. Similarly, I think we have to question the company’s commitment to QBES.

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