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EPICOR VS. EPICOR ON CHANNEL

The last newsletter issue reported that Epicor CFO Michael Pietrini talked about growing the company’s channel to provide additional sales bandwidth. It only took a week to have CEO George Klaus speaking to another Wall Street audience to spread the word that channel is something the competition uses, not Epicor. Speaking at this week’s UBS Global Technology and Services Conference Klaus repeated his favorite theme that dealing with Epicor is about direct sales while the competition uses a reseller.
“One of the things that really separates us from them is single point of accountability. They can do business with one company. If you are a $500 million company and have eight division you did it with one of our competitors, you would have to deal with a partner.” Klaus continued that by contrast end users who do business with Epicor are served by one consulting organization and one program manager, coordinating the team around the world. If I were selling against Epicor’s channel I think I would be pointing out this conflict and asking prospects if they can rely on Epicor’s commitment to its partners. I’d get a transcript of the two presentations and show them side-by-side. Just compare Pietrini’s comment at last week’s Cowan and Co. conference We have a very strong strategy for rounding out our channel.”
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