That’s clearly one of the messages that Berruyer seems likely to deliver in all Sage regions: suck in more maintenance bucks. Stobart joined Sage in 1996 as business development director. Alvarez came aboard in 2003 when Sage acquired Grupo SP, which he founded. Since then, the Spanish business has increased by more than 300 percent. Of course, this all follows last falls departure of chief executive Paul Walker, who spent 16 years with the company.