Sage reseller SWK Technologies has hired Mark Janecek as director of product management and development. Janecek, who joined the Livingston, N.J.-based VAR last month, had been with Sage since June 1997. He held product manager and senior product manager positions at the software company from October 2008 until accepting the new job. SWK says Janecek joined in advance of the TBX--‐Time and Billing Exact product launch.

Intuit has begun providing wholesale billing to its ProAdvisors so they can mark up the price of products and services delivered to their clients. In this week’s very newsy Investor’s Day, SVP Dan Wernikoff said Intuit had always had a referral model for QuickBooks. “We allowed you to give a discount, but we didn’t allow you in the business of doing the books for them and marking it up it,” he said. Executives did not give details about how this pricing works. Also during the session, Wernikoff outlined plans to replace QuickBooks Online Accountant and replace it with QuickBooks Accountant.

The LinkedIn page description by Rob Kirkey, who had run operations of Pronto Software in North America tells the story: “Senior Sales & Marketing Executive Looking For A New Opportunity.” The details are that Pronto VP Kirkey, who took over the position in January 2013, left in August this year. Well, we hadn’t heard much about Irving, Texas-based Pronto Software, which was created in 2012 to run things on this continent.

Never shy about labeling its competitors as stone age or pre-Internet, NetSuite has taken the battle to its advertising. The San Mateo, Calif.-based cloud software vendor is trashing SAP, one of its favorite targets, in an ad in the Wall Street Journal. The full-page promotion features a faux text conversation about an SAP implementation on the screen of a mobile device. Here’s the conversation: “Why is it taking so long to get our ERP up and running?” “It’s SAP. What can I do?” “You’re tired.”